How to align product work to business goals

The Product Experience

Topics: Leadership | Product | Startups

Corinna Stukan (CEO, Bizzy) reveals how product leaders connect daily work to revenue goals, avoiding misalignment traps.

●	Create metrics one-pager linking company goals to product indicators.

●	Adapt prioritisation to growth, acquisition, or cost-control modes.

●	Frame initiatives highlighting commercial impact over UX improvements.